Why American Directions?

The right data.
The best direction.

Finding the best path to get quality survey data is challenging. You also need to interpret that data and draw insights in order to make informed decisions.

 

As one of the largest and most experienced market survey research providers in the U.S., American Directions Research Group has the expertise to help. Our responsive team will guide you in reaching the right audiences. We provide detail-oriented project management to closely monitor your survey project to ensure the questions resonate with your audience.

 

Make informed decisions and drive success for your organization or client with truly representative insights.

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Trust the Research Experts

Since 1987, American Directions has been the go-to provider of high-quality market research surveys. With nearly 40 years of experience, our U.S.-based team has conducted over 63 million interviews and made over a billion contacts, reaching people from all walks of life across the country.

Benefit from a Tech-Forward Approach

We don’t rest on our history. We’ve continuously evolved over the past four decades, moving from paper-and-pencil interviews to integrating artificial intelligence. We embrace a forward-looking focus with an enduring commitment to technology and innovation that drives operational excellence and value for our clients, maximizing data acquisition at the highest level of quality.

Get the Research Right

American Directions leverages state-of-the-art techniques to deliver meaningful insights. Our multimodal methodologies—including SMS texting, online panels, in-language surveys, and a nationwide team of skilled interviewers—ensure you can confidently uncover what Americans are thinking and make informed decisions.

Our Clients First

We never have forgotten the key to our success…our clients. 
We recognize that every client’s business and research requirements are unique, and we personalize our approach to address their specific needs. End-to-end, our approach is engaged, collaborative, and consultative, with obsessive attention to customer service.

Speak with an expert

Our team is ready and eager to assist you. Share your project details to receive a customized estimate and kickstart your project.

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