Data Processing

Delivering reliable data when you need it.

In research, details matter.

 

At American Directions Research Group, we take pride in meticulous data processing, ensuring exceptional data quality and delivering accurate, reliable insights.

 

Our expert team conducts careful data cleaning to remove duplicates, address outliers, correct nonsensical responses and handle missing insights. Whether you prefer raw files or custom dashboards, your data packaging will be tailored to your needs.

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Forsta Dashboard Reporting

Our online dashboards offer real-time visualizations of survey data. The interface is fully customizable and mobile-friendly and allows you to filter responses or sample demographics, drill down into stacked data, and export reports to PDF or Excel for further analysis.

company dashboard

Data Quality

At American Directions Research Group, we know that the decisions you make are only as good as the data they are based on, which is why we are deeply committed to providing the highest level of excellence in data quality.

We are proud members of the Global Data Quality Initiative’s Data Quality Excellence Pledge. The Global Data Quality Initiative is a coordinated effort between the Association for Qualitative Research (AQR), The Canadian Research Insights Council (CRIC), ESOMAR, Insights Association, the International Association for Measurement and Evaluation Communication (AMEC), the QRCA, The Research Society (TRS), SampleCon, the Association of Market Research Austria (VMÖ), and the Global Research Business Network (GRBN) to address ongoing and emerging risks to data quality in the market and social research, consumer insights and analytics industry. 

The pledge embodies our commitment to uphold rigorous data quality standards, to provide transparency, to protect participant experience and rights, and to enable education and collaboration across the industry.